Tag Archives: technology development

Google Develops Algorithm That Rewards Factual Accuracy Over Links

factual accuracy

Everybody knows that the internet is full of factually inaccurate, questionable, deceitful or even blatantly untrue information. Some of the biggest portals for content discovery may now be feeling a responsibility to help people weed out inaccurate content.

For example, Facebook recently began displaying a “satire” tag on articles from publications such as The Onion in an effort to prevent people from thinking they’re factually accurate. A new research paper from Google reveals that they might be moving in a similar and completely groundbreaking direction.
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HTTP/2 Support Begins Rollout In Browsers

http/2

The internet has changed immensely since 1999. Besides simply being used by many more people for tons of new and varied purposes, one of the most drastic ways the internet has changed involves design. Using web archives, we can see the quaint design that sites like Google and AOL had at the time – simple (if sometimes cluttered), text-heavy and very little multimedia.

Looking at those old sites can make it feel strange to consider that Hypertext Transfer Protocol, the foundation for data communication on the internet, hasn’t changed since 1999. Finally, it’s getting an upgrade.
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Microsoft Ditching Internet Explorer in Windows 10?

internet explorer

The impending release of Windows 10 is surrounded by rumors and, for Microsoft supporters, high hopes. More will be learned about the new OS at an event on January 21, but for now, it’s thought that Windows 10 will cater as much to enterprise PC customers as it will to personal users. It’s also thought that the new OS will finally be available on all devices including PCs, laptops, tablets and phones.

Perhaps the most startling news, however, is the rumor that Internet Explorer will be phased out for a new-and-improved browser currently codenamed “Spartan.”
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Google Displaying Lyrics: Is Knowledge Graph Content Scraping?

knowledge graphy

Even if you’re not familiar with the term “knowledge graph,” you’ve probably had experience with Google’s Knowledge Graph technology. Whenever detailed information about your search pops up directly on the search engine results page, that’s the Knowledge Graph at work. For example, a Google search for “Benjamin Franklin” returns birth and death dates, works written, images and much more in a box placed prominently on Google’s results page.

Yesterday, a digital marketer noticed that song lyrics are showing up in the SERPs. This is great for users but potentially ruinous for lyrics sites.
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Google Adds Mobile Usability Feature to Webmaster Tools

mobile usability

The importance of mobile traffic should not be underestimated. Earlier this year, comScore reported that people spent much more time accessing digital media on smartphones and tablets than on desktops. Also, according to eMarketer, smartphone users could total 1.75 billion by the end of this year.

Most webmasters understand this trend and have taken steps to ensure their sites are mobile-friendly. But is there more you could be doing? Google’s new mobile usability feature could help determine the answer – and it might be more important than you think.
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